Our Journey

The Birth of The Priceless Journey

Sarah Beth Lindberg, a passionate author of multiple books, felt a divine calling on her heart—to gather and share testimonies from women who had triumphed over life's deepest hardships. Her vision was clear: to create a source of hope and healing for those still navigating their own struggles. This calling laid the foundation for what would soon become The Priceless Journey.

The very first brainstorming session for the You Are Priceless book took place in a special space known as the Dream Room, located within the Underground Church in Tampa Bay. It was in this room—full of prayer, vision, and creativity—that the heart of many of our resources you see today were born. What began as a dream has since transformed into a growing movement to restore value, dignity, and hope in the lives of women everywhere.

From Vision to Mission: The Launch of The Priceless Journey

Following a clear calling from God and the early sparks of inspiration in the Dream Room, The Priceless Journey was officially founded as a nonprofit organization. Its mission was—and remains—deeply focused on creating transformative resources for women impacted by some of life's most painful circumstances. These include women in the commercial sex industry, survivors of human trafficking, incarcerated women, and those navigating unplanned pregnancies.

Through the generous support of many, the organization was able to print 10,000 copies of the You are Priceless – Tampa edition. These books were distributed during the ministry's launch—a powerful day filled with worship and prayer at the local bus station, where a mural boldly declared, "I am Priceless."

That very night, and in the many nights that followed, these books found their way into the hands of women working in strip clubs, brothels, and massage parlors across Tampa Bay. It became immediately clear: God was moving, and this ministry was just beginning.

One woman's story stood out in those early days—a woman rescued directly from the streets. Through The Priceless Journey, she began to realize that being trafficked did not have to define the rest of her story. Her healing journey had begun. Her value rediscovered. Her life reclaimed.

Our founder was given her first opportunity to share the heart of this ministry on the radio. We are thankful to Beasley Media Group for giving us the airspace to share the heart of what we do.

This was just the beginning. And countless more stories of redemption were yet to be written

A Season of Growth: Expanding the Reach of The Priceless Journey

As The Priceless Journey continued to unfold, it became clear that this was more than a moment—it was a movement. God opened doors in ways we never imagined, and we stepped through each one with faith and purpose.

Our original You are Priceless book grew into a 30-day devotional, enriched with new testimonies that offered daily encouragement and truth. A companion study guide also took shape, deepening the opportunity for reflection, healing, and growth. It was featured on our local radio station, thanks to a generous supporter who made it possible. They even put together a PSA to highlight the book over the airwaves.

This year brought numerous opportunities to bring our message into new spaces. We were honored to lead a conference in the Hernando Correctional Facility, and host the first Priceless Conference for a second chance employer—a business committed to giving individuals a fresh start.

One particularly meaningful development was the opportunity to distribute our books in Pasco County squad cars, thanks to a generous grant from Light Up the Night. This partnership with local law enforcement enabled us to equip officers with a resource of hope—so they could be agents of healing during some of the darkest moments in a woman's life.

Another milestone was our first-ever gala—a beautiful evening filled with worship, powerful testimonies, and a clear call to action. It marked the beginning of consistent monthly support from our community, allowing us to expand our outreach and resources.

We also entered into an incredible partnership with the 700 Club, helping us bring powerful testimonies to life through video. These visual stories have become a vital part of our ministry, allowing us to capture and share the transformative journeys featured in our books.

Each step has been a reminder: when we say "You Are Priceless," it's not just words. It's a declaration of truth, identity, and hope. And we're just getting started.

A Year of Deepening Impact and Expanding Partnerships

As The Priceless Journey continued to grow, so did the community of people and organizations rallying around our mission. One such connection deepened with Releve´-tions Dance Company—a group originally formed to support our ministry's heart and mission. This talented team of ballerinas generously gave their time, talent, and treasure, producing breathtaking events where all proceeds directly funded our outreach and resources. Their creativity and commitment became a beautiful extension of our message: every woman is truly priceless.

Another exciting door opened through a partnership with Biola University, where You are Priceless became part of the curriculum in their human trafficking course. We were also invited to speak, sharing not only the heart of our ministry but also opportunities for students to actively engage in the fight against exploitation and injustice.

Our mission was further strengthened by partnerships with educational institutions. We joined Pasco-Hernando State College for human trafficking awareness events and responded to the hunger for spiritual growth at Hernando Correctional Institution, where we launched a Bible study for women desiring to go deeper in their faith.

Our new relationship with Pasco County Jail led to some Priceless workshops and increased support from Sheriff Chris Nocco, whose backing has been instrumental. We also partnered with the Douglas County Car Care Program, integrating our Priceless study to add value and restoration for the women they serve.

Each of these partnerships represents more than collaboration—they are a reflection of a shared commitment to restoring dignity, hope, and purpose in the lives of women. Through these growing connections, The Priceless Journey continues to expand its reach, touching hearts, changing stories, and proclaiming that every woman is loved, seen, and truly priceless.

Expanding Reach, Deepening Impact: A Season of Innovation and Opportunity

As The Priceless Journey continued to grow, so did the opportunities to spread our message and reach women right where they are.

A powerful new partnership formed with Fox News 13, offering repeated opportunities to share our mission and the life-changing impact of our resources on live broadcasts. At the same time, a growing number of podcasts and radio stations welcomed us onto their platforms, helping us amplify our voice and connect with broader audiences.

One of the year's most remarkable partnerships came through Moncrief Bail Bonds, who purchased 10,000 copies of You are Priceless to be placed in their offices—strategically reaching individuals at a critical turning point in their lives. Additionally, 6,000 more books were distributed through trusted partners across safe homes, human trafficking ministries, pregnancy care centers, homeless shelters, and other frontline organizations.

When the Super Bowl came to Miami, it created a natural moment for outreach. We mobilized with local partners to distribute 2,000 You are Priceless books across the city—reaching women working in clubs, hotels, and other high-risk areas. That outreach led to a life-changing moment for one woman, who chose to walk away from the life she knew and step into a new, redemptive chapter.

Creative partnerships also blossomed locally—like the collaboration with a popsicle shop, where the sale of our very own Priceless Pop helped raise funds and awareness for the mission in a fun and refreshing way.

When the world slowed down in 2020, we faced the challenges of a global pandemic with innovation and perseverance. Recognizing the need for faster, more cost-effective tools, we launched a new line of booklets, including You are Priceless and You are an Overcomer, now available in full-color, compact form. These allowed us to continue distributing impactful content even when large-scale events and outreach were on hold.

We also took a major step forward in accessibility and cultural relevance by giving You are Priceless a fresh new look—translated into Spanish and redesigned to connect with an even wider audience.

One of the most touching moments of the year came when our book inspired a mural on the wall of Oasis Pregnancy Care Center—a permanent visual reminder of hope, dignity, and the power of restoration.

Each new partnership, project, and pivot carried the same heartbeat: to remind women that their past does not define them, and their worth cannot be measured—because they are, and always will be, priceless.

A Year of Multiplication: New Languages, New Partners, and New Hope

As The Priceless Journey continues to grow, so does our vision—to reach women across cultures, languages, and backgrounds with the unshakable truth of their worth.

This year, we took a significant step forward in global outreach by developing a Chinese version of You are Priceless. This vital translation was created to reach women caught in trafficking efforts, especially those who may be isolated by language barriers. It's a tangible step toward international impact and freedom for women around the world.

Many new partnerships were born this year, and we are incredibly thankful for the businesses and organizations that have come alongside us, seeing the value of what we do and choosing to invest in lives being restored.

One exciting new connection was with Smile Faith, where we provided resources specifically for veterans in need of support. We also partnered with CASA, a local abuse shelter, to ensure that women in crisis have access to messages of dignity and hope when they need them most.

We were incredibly blessed to receive support from the Idlewild Foundation, which made it possible to print and distribute 5,000 additional resources during our Super Bowl outreach. This strategic push allowed us to put life-giving tools into the hands of women throughout the host city—planting seeds of hope where they were needed most.

This year, we also had the privilege of participating in more church gatherings and women's conferences, where we were able to speak, share our story, and invite others to join the mission. These moments are powerful reminders that healing spreads when communities come together in truth and love.

We hosted our first-ever Talent Showcase, where incredible individuals donated their time and talents to raise funds and awareness for the cause. It was a joyful, creative celebration of the priceless value in every person—and a new tradition we hope to continue.

Two new booklets were also born this year: You are Worthy and You are Fearless. These resources speak directly to the deep struggles so many women face and are already making a meaningful difference in the lives of those receiving them.

Thanks to a generous gift from the Inverness Lions Club, we were able to expand our outreach to more women, placing resources into the hands of those entering new safe homes—giving them comfort and courage at the very beginning of their healing journey.

We closed the year with our first Christmas program, a beautiful night of celebration, support, and generosity that brought in the final contributions we needed to end the year strong and ready to step boldly into the next.

Every story, every booklet, every partnership speaks to the same unchanging truth: Every woman is worthy, fearless, and truly priceless.

A Year of Visibility, Honor, and New Voices of Hope

As The Priceless Journey continued to grow, we were honored by the doors God opened—doors that allowed us to not only expand our reach, but also deepen our roots in the communities we serve.

We were once again grateful to be a part of the 3rd annual Light Up the Night, an event that has consistently championed our mission and provided much-needed support. Their continued partnership reminds us that we are not alone in this work—others are standing with us to bring freedom and healing to women in need.

Our message of hope reached even more people this year thanks to Citrus County Life Magazine, which featured a beautiful article on our ministry. The piece brought fresh visibility and helped us draw in new supporters eager to join the journey.

We experienced growing momentum with local churches, who invited us to share the heart of The Priceless Journey and inspire their congregations to take part in this mission of redemption and restoration. We're also especially grateful to the Rotary Club of Homosassa Springs, who gave us the opportunity to share our story and expand our reach into new circles.

More community events opened their doors to us as well, allowing us to build lasting partnerships with individuals and organizations who share our passion for transformation.

This year also marked a heartfelt new milestone: our first-ever event to honor veterans. It was a deeply moving occasion as we took the time to thank and celebrate the brave men and women who have sacrificed so much for our freedom. We were especially honored to have a local hero join us and share his personal story, Judge Jared Smith, whose support has brought strength and credibility to our growing network.

In addition, we officially became members of the Christian Chamber of Commerce of Tampa Bay, and were thrilled to be chosen as a Ministry Spotlight at one of their luncheons—another opportunity to share our mission with business leaders and faith communities across the region.

In our commitment to keep creating impactful resources, we developed and printed two new booklets this year: You are Loved and You are Free. These additions speak directly to the hearts of women who feel forgotten or bound by their past—offering them a message of truth and transformation.

Each partnership, each booklet, and each opportunity continues to affirm the foundation of our mission: to remind every woman that she is loved, she is seen, and she is truly priceless.

A Movement in Motion: From Local Outreach to Global Impact

This year marked a powerful season of acceleration for The Priceless Journey—a time filled with new partnerships, digital expansion, community engagement, and life-changing testimonies of hope.

We were honored to be featured in the Citrus County Chronicle, where a beautifully written article captured the heart of our mission and helped bring greater visibility to the work we are doing across the region and beyond.

Our partnership with local law enforcement has also deepened in a significant way. Many dedicated officers began carrying our You are Fearless booklet with them, using it as a tool to reach women who are being exploited and marginalized. These officers aren't just pursuing justice—they are extending compassion and dignity to women impacted by trauma and hardship. We are deeply thankful for their partnership and the powerful role they play in this mission.

Fox News 13 continued to be a faithful ally, featuring our events and helping amplify our voice throughout the Tampa Bay area. Their ongoing support has played a vital role in expanding our reach.

We were also grateful to partner with Rahab's Daughters for our third Super Bowl outreach. This time, our You are Fearless booklets included a hotline number for immediate rescue—meeting women in crisis with a direct pathway to freedom.

New supporters like Crystal River Armory joined our mission, helping us get resources into the hands of more women than ever before. We also had the opportunity to take part in awareness events such as the Free Network Awareness event, and our founder was honored to lead a Priceless Workshop at Hope Community Bible Church, inspiring women with stories of healing and redemption.

A generous donation made it possible for us to begin work on our first mobile app, marking a major step forward in our digital outreach. We are now able to meet women in crisis wherever they are, with messages of hope and restoration in the palm of their hand.

We celebrated our official induction into the Citrus County Chamber of Commerce and were proud to participate in events like the Women Empowerment Expo. We printed a new booklet titled You are Enough and launched a new series for leaders called Infused with Joy—providing encouragement and spiritual nourishment to those leading others through healing.

Our partnership with the Citrus County Detention Facility became a powerful new outreach. Inmates began receiving our resources, and many wrote heartfelt letters describing the impact the booklets were making in their lives.

This year also brought increased invitations to speak at churches, conferences, and workshops, where we've shared our story and witnessed lives touched by the message of God's grace and redemption.

A major milestone was reached when we moved into our first official office space—no longer operating out of a storage unit, but stepping into a permanent home base for our expanding work.

We were honored to partner with United Hearts in Christ, as well as Courageous & Free, bringing healing resources to the women they serve. Our voice reached a global audience at the Global Healing Conference, where we joined others committed to transformation around the world.

Our second Talent Showcase surpassed the success of the first, with incredible individuals donating their gifts to support the mission. We also hosted our first ministry luncheon, sharing our vision for the future and inviting others to walk alongside us.

We wrapped the year with our first Generosity Campaign: Inspire the Journey—a beautiful success that raised both funds and stories. We heard incredible testimonies of transformation as women shared how our resources had become a lifeline, a spark of hope, and a reminder of their God-given worth.

Healing, Hope & Humor: A Year of Deepening Joy and Expanding Reach

This year, The Priceless Journey entered a new season—one where laughter joined hands with healing, and partnerships bloomed into powerful avenues for impact.

We were thrilled to partner with Funny 4 Funds, who hosted a Comedy Fundraiser that had us all in stitches. Their generous donation of time and talent made space for us to hold a silent auction, raise crucial support, and enjoy a night of lighthearted fun. The event was highlighted in a second feature article by The Citrus County Chronicle, helping us invite more people to join our mission in an unforgettable way.

We're so thankful for our generous event sponsors: Beacon Services & Appliances, JS-Interactive, Cattle Dog Coffee Roasters, Floyd Family Outfitters, Dr. Charles Thomas.

And to our incredible food providers—Tangerine Tree Luncheonette, Bella Creations, and POP Fusions—who made the night deliciously memorable.

Our creative collaborators at Relevé-tions Dance Company continued to bless the ministry with moving, artistic expressions—adding rhythm, beauty, and passion to the heart of our message.

In a deeply meaningful step, we hosted our first-ever Priceless Conference inside the Citrus County Detention Center. Guest speaker Telisia Espinosa lovingly poured into the women who attended, and from that moment, Sunday services were born. These weekly gatherings now offer spiritual nourishment, discipleship, and ongoing encouragement to women in their journey toward freedom and healing.

We were amazed and humbled to see our resources show up in unexpected places—counseling offices, hotels, coffee shops, and beyond. Each sighting reminded us that the heart of the ministry is reaching further than we ever imagined.

This year also marked a massive expansion through our partnership with the Prison Book Project, which now distributes our materials to over 3,000 prisons, jails, and detention centers across the United States. Thanks to our supporters, we were able to contribute 5,000 resources to this transformative work.

In local outreach, we joined Ignite Chiropractic & Wellness for a health seminar, where our founder shared how every "yes" in ministry began with a "yes" to her health journey. We also partnered with Xpose Hope Pasco, reaching women in the commercial sex industry, and expanded into domestic abuse recovery through CASA, offering healing messages to survivors learning to reclaim their worth.

Partnerships flourished with: Citrus Pregnancy Care Center, Pregnancy & Family Life Center of Citrus County, Victoria's Boutique, Restoration Church, NAMI (National Alliance on Mental Illness).

Our team grew in Citrus County Detention Facility, where we now offer regular workshops, Sunday services, and resources that are sparking real transformation. We also joined community events like Recovery Fest, Citrus County Expo, and Market at Ridge, making connections and inviting more people into the journey.

We launched a beautiful new initiative through Park Lane Jewelry with the Sparkle Her Journey fundraiser, which provided Christmas gifts of jewelry to the women at CASA—a tangible reminder that they are seen, loved, and worthy of beauty.

This year, instead of launching a new resource, we took time to revamp all seven of our existing booklets—each one now equipped with hotlines and updated information to ensure that every woman holding it has access to help in her moment of need. This update also aligned with the ongoing development of our mobile app, bringing us closer to offering immediate, accessible support digitally.

We also gave our website a major refresh, making it more effective, welcoming, and user-friendly for those we serve and those who support us.

Bridging the Gap: From Survivor to Thriver

In 2025, The Priceless Journey took a deeper look at one of the greatest gaps we have witnessed throughout our years of ministry: the gap between surviving and truly thriving.

Over the years, countless women we have served have shared a similar experience—they made it out of the immediate circumstances of abuse, exploitation, neglect, or marginalization, but found themselves left in what we began calling "Survivor Valley." They had survived, but often lacked the tools, support, and encouragement needed to truly overcome and build a new future.

Our Founder, Sarah Beth Lindberg, went back to the drawing board with one question: How can The Priceless Journey go to the next level in helping women move beyond survival and become Overcomers?

Throughout 2025, Sarah spent significant time researching, listening, and sitting with women from a variety of experiences. She explored the gaps that exist for women as they transition out of exploitation, abuse, neglect, and other difficult circumstances—and listened closely to what women said they needed to embrace the full measure of their healing journey.

From this process, a new vision began to emerge: a life-coaching branch of The Priceless Journey that would walk alongside women, provide practical support, and cheer them on as they move from survivor to thriver and ultimately into becoming Overcomers.

That vision began to take shape when 25 coaches applied for the opportunity to be part of this new initiative. Together, we began dreaming about what is possible and discovering new ways to empower the women The Priceless Journey serves.

2025 was also a year of creating new tools to help women go deeper. Our newest resource, You Are a Masterpiece, began taking shape as a book designed to help women look more deeply at their own stories, rediscover purpose within their pieces, and recognize that what has happened to them does not have to define what comes next.

Sarah also returned to writing devotionals, something she had done before stepping into leadership of the nonprofit. In 2025, she published and released a second edition of Victorious Mindset, which went on to become a #1 Amazon bestseller.

The Priceless Journey also began developing more reflective tools to support women between and beyond traditional ministry settings. Audio-visual resources were born, creating new ways for women to pause, reflect, process, and continue moving forward in their journey. We were also excited to launch a new app, creating another accessible tool and source of encouragement for women wherever they are in their journey.

2025 brought new partnerships that helped extend the reach of The Priceless Journey into communities and places where women need hope, encouragement, and practical tools. We began a new partnership with College Road Baptist Church, which utilized 700 of our booklets in their ministry efforts. As part of this partnership, a group training was provided to equip additional people to join the effort of entering the Detention Center and reaching women who are often overlooked and forgotten.

The Priceless Journey also partnered with Relevétions Dance Company for the event "Moving Souls." This special event helped raise funds to further the work of our mission while bringing people together around the importance of reaching women with hope and truth.

Our Founder, Sarah Beth Lindberg, was also invited to speak at a well-attended women's conference at College Road Baptist Church. The response was deeply encouraging, with many women expressing a desire for Sarah to return and continue sharing with them.

The Priceless Journey continued its partnership with Stop the Movement, placing resources into jails, prisons, and detention centers. We also partnered with Ashes to Exodus, a growing ministry focused on supporting women coming out of domestic abuse. Through several Zoom Q&A sessions, we helped women in other locations explore how they could begin ministry within their own local jails—equipping them to bring hope and resources to women right where they are.

The Priceless Journey was also able to enter CoreCivic Detention Center to provide workshops and Sunday services. Resources were placed directly into the hands of women there, and we were blessed to hear stories of lives being impacted and transformed.

2025 became more than a year of ministry activity. It became a year of listening, researching, creating, partnering, and dreaming about what comes next. We saw more clearly that helping women survive is only part of the journey. There is healing. There is identity. There is purpose. There is possibility. There is overcoming. And The Priceless Journey is committed to helping women discover it.

Through new partnerships, new resources, new technology, new volunteers and coaches, and new opportunities to bring the message into detention centers, churches, and communities, we continued to discover that we don't have to do this work alone. When people join the mission, resources multiply. When others are equipped, the reach expands. When women are given tools and someone to walk beside them, the possibilities change.

As we look toward the future, we believe the next chapter is about building bridges—bridges that help women move from survivor to thriver, from thriver to overcomer, and from overcomer to a woman who can reach back and help someone else find freedom. The journey continues.